Privacy Policy
Last Updated: 15 September 2026
1. Introduction
Things That Ltd ("we," "our," or "us") operates mass, a platform specialising in product design conversation research. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our service.
2. Information We Collect
We collect information that you provide directly to us, including:
- Account information (name, email address, password)
- Profile information
- Content you submit or create through our platform
- Communications with us
- Contact and demo form submissions (name, email, message, and any phone number, company, or job title you leave). These are stored in Notion so we can triage and reply.
- Payment information (processed securely by our payment provider)
3. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our services
- Process transactions and send related information
- Send technical notices, updates, and support messages
- Respond to your comments and questions
- Develop new products and services
- Monitor and analyse trends and usage
- Detect, investigate, and prevent fraudulent transactions and other illegal activities
4. Data Retention
We retain your personal data for as long as necessary to provide our services and fulfill the purposes outlined in this Privacy Policy. You can request deletion of your account and associated data at any time. Contact and demo form rows remain in Notion until we delete them.
5. Your Rights
Under UK data protection laws, you have rights including:
- Right to access your personal data
- Right to rectification of inaccurate data
- Right to erasure (the "right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
To exercise these rights, please contact us at privacy@thingsthat.com.
6. Security
We implement appropriate security measures to protect your personal information. However, no electronic transmission or storage technology is completely secure, and we cannot guarantee absolute security.
7. Changes to This Privacy Policy
We may update this Privacy Policy periodically. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.
8. Contact Us
If you have any questions about this Privacy Policy, please contact us at:
THINGS THAT LTD
Registered address: THINGS THAT LTD, 3rd Floor, 86-90 Paul Street, London EC2A 4NE
Company number: 08588000
Registered in England & Wales.
Email: hello@thingsthat.com
Terms of Service
Last Updated: 25 January 2024
1. Agreement to Terms
By accessing or using mass, you agree to be bound by these Terms of Service. If you do not agree to these Terms, you may not access or use the service.
2. Description of Service
mass is a platform specialising in product design conversation research, offering tools designed to distill profiles into actionable design decisions.
3. User Accounts
To use certain features of the service, you must register for an account. You must provide accurate and complete information and keep your account information updated. You are responsible for maintaining the security of your account and password.
4. User Conduct
You agree not to:
- Violate any applicable laws or regulations
- Infringe the rights of others
- Use the service for any illegal or unauthorized purpose
- Transmit any viruses or malicious code
- Interfere with or disrupt the service
- Attempt to gain unauthorized access to the service
5. Intellectual Property
The service and its original content, features, and functionality are owned by Things That Ltd and are protected by UK and international copyright, trademark, and other intellectual property laws.
6. Subscription and Payment
Some aspects of the service may require payment. All payments are processed securely through our payment provider. Subscriptions will automatically renew unless cancelled before the renewal date.
7. Termination
We may terminate or suspend your account and access to the service immediately, without prior notice or liability, for any reason, including breach of these Terms.
8. Limitation of Liability
In no event shall Things That Ltd be liable for any indirect, incidental, special, consequential, or punitive damages, including loss of profits, resulting from your use of or inability to use the service.
9. Governing Law
These Terms shall be governed by the laws of the United Kingdom, without regard to its conflict of law provisions.
10. Changes to Terms
We reserve the right to modify or replace these Terms at any time. We will provide notice of any changes by posting the new Terms on this page and updating the "Last Updated" date.
11. Contact Us
If you have any questions about these Terms, please contact us at:
THINGS THAT LTD
Registered address: THINGS THAT LTD, 3rd Floor, 86-90 Paul Street, London EC2A 4NE
Company number: 08588000
Registered in England & Wales.
Email: hello@thingsthat.com
Mass - End User License Agreement (EULA)
Effective date: 17 November 2025
1) Parties and Acceptance
This End User License Agreement is between you and Things That Ltd, a company registered in England and Wales with registered address THINGS THAT LTD, 3rd Floor, 86-90 Paul Street, London EC2A 4NE, and not with Apple Inc. By installing or using Mass, you agree to be bound by this EULA. If you do not agree, do not install or use the app.
2) License Grant and Scope
Subject to this EULA, Things That Ltd grants you a limited, non‑exclusive, non‑transferable, non‑sublicensable license to install and use Mass solely for your personal or internal business use on Apple‑branded devices you own or control, as permitted by the App Store Terms. All rights not expressly granted are reserved.
3) Restrictions
You may not: copy (except for a single backup), modify, translate, reverse engineer, decompile, disassemble, attempt to derive source code, create derivative works, rent, lease, lend, sell, redistribute, or sublicense the app, except as permitted by applicable law. You may not use the app in violation of law, to infringe rights, or to bypass technical controls.
4) Maintenance and Support
Things That Ltd is solely responsible for providing maintenance and support for the app, if any. Apple has no obligation to furnish any maintenance or support services. For support, contact: hello@thingsthat.com, THINGS THAT LTD, 3rd Floor, 86-90 Paul Street, London EC2A 4NE.
5) Warranty Disclaimer
To the maximum extent permitted by law, the app is provided "AS IS" and "AS AVAILABLE," without warranties of any kind, whether express, implied, or statutory, including implied warranties of merchantability, fitness for a particular purpose, and non‑infringement. Your use is at your sole risk.
6) Product Claims
You acknowledge that Apple is not responsible for addressing any claims by you or any third party relating to the app or your possession and/or use of the app, including: product liability, failure to conform to any legal or regulatory requirement, or claims arising under consumer protection, privacy, or similar legislation. Such claims should be directed to Things That Ltd.
7) Intellectual Property
The app and all related content are owned by Things That Ltd and its licensors, and are protected by IP laws. This EULA does not transfer any IP rights except the limited license above.
8) Legal Compliance and Export
You represent and warrant that you are not located in a country subject to U.S., U.K., or EU embargo or sanctions and are not a prohibited party under applicable sanctions laws. You will comply with all applicable laws, including export control and data protection laws, in using the app.
9) Third‑Party Terms and Services
Use of third‑party services within the app (including AI/analytics providers or payment processors) may be subject to their terms and privacy policies. You must comply with any applicable third‑party terms when using the app.
10) Privacy
Your use of the app is also governed by our Privacy Policy available at: https://holdmass.com/privacy-terms#privacy-policy. Please review it to understand how we collect, use, and share information.
11) Subscriptions and Purchases (if applicable)
Auto‑renewable subscriptions are billed to your Apple ID. Renewals occur unless canceled at least 24 hours before the end of the period. Manage or cancel in your App Store account settings after purchase. Prices, terms, and available features may change.
12) Termination
This EULA is effective until terminated. Your rights will terminate automatically if you fail to comply with any term. Upon termination, you must cease use and delete all copies. Sections intended to survive termination will survive.
13) Limitation of Liability
To the maximum extent permitted by law, Things That Ltd and its affiliates will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or any loss of profits, data, use, goodwill, or other intangible losses, arising from or relating to the app or this EULA. Our aggregate liability will not exceed the greater of £100 or the amounts you paid for the app in the 12 months preceding the claim. Some jurisdictions do not allow certain limitations; in such cases, those limits apply to the fullest extent permitted.
14) Apple as Third‑Party Beneficiary
You acknowledge and agree that Apple, and Apple's subsidiaries, are third‑party beneficiaries of this EULA, and that upon your acceptance of this EULA, Apple will have the right (and will be deemed to have accepted the right) to enforce this EULA against you as a third‑party beneficiary.
15) Governing Law; Venue
This EULA is governed by the laws of England and Wales, excluding conflict of laws principles. Courts located in England and Wales will have exclusive jurisdiction, except where mandatory law provides otherwise.
16) Contact
THINGS THAT LTD
Registered address: THINGS THAT LTD, 3rd Floor, 86-90 Paul Street, London EC2A 4NE
Company number: 08588000
Registered in England & Wales.
Email: hello@thingsthat.com